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Six dashboards. Six brand systems. One analyst.

Each dashboard is built in the visual language of the company it was made for — SaaS, developer platform, government transit, local lead-gen, compliance healthcare, and quantitative trading. The underlying analytics backbone is the same across all six; the storytelling isn't.
6
Branded Dashboards
18+
KPIs Tracked
$300M+
Revenue Analyzed
13+ yrs
Across Industries
N
Netgain
B2B SaaS • Accounting
Mid-Funnel Velocity Dashboard
MQL→SQL→Opp→Closed-Won funnel with stage velocity, channel attribution, and deal-size cohorts. Targeted at NetSuite/Sage Intacct buyers.
F
Foxit
PDF • Developer Platform
API Client Growth & Activation Funnel
Dev-sign-up → first API call → paid conversion, split by SDK language. Retention cohorts and feature-adoption signal for a bottoms-up dev motion.
UTA
UTA
Utah Transit Authority
Fare Revenue & Price Elasticity
Route-level fare revenue, ridership volume, and elasticity bands with TVM (ticket vending machine) uptime overlay — the vendor-accountability story, visualized.
WS
Website Squirrel
Lead Gen • Small Biz
Lead Segmentation & CAC Dashboard
Micro-market segmentation, cost-per-lead by source, and CAC payback by service line. Built for a lean SMB marketing team that needs one screen to decide spend.
H
Healthicity
Healthcare • Compliance
Lead Scoring & Tier Performance
A+ through F lead-grade distribution, SQL conversion by tier, and a 7-dimension scoring breakdown — modeled on the Healthicity HubSpot lead-scoring proposal.
HC
HILL CAPITAL
Quant • Portfolio Analytics
Quant Portfolio Terminal
Bloomberg-inspired terminal for equity portfolio analytics — positions, factor exposure, P&L attribution, and backtest-driven risk monitoring. My post-UTA work.
Looking for the data-flow models that power these dashboards?  See the Models section →
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