Home / BI Models
Operations + Research
BI work that is useful beyond marketing.
This section separates the non-marketing artifacts from the marketing-ops story. The emphasis here is plain-language business intelligence: operations diagnostics, failure-path analysis, research structure, and decision support.
Core Tools
These pages stay grounded in the tools I actually use: Excel, SQL, Power Query, Power BI, and Python. The goal is practical decision support, not over-stated technical theater.
UTA
UTA BI Model
A plain-language view of how rider-flow and machine-failure analysis supported service recovery and vendor accountability.
Hill Capital Research
Investment Analytics View
The research-side artifact in the portfolio, focused on structure, monitoring, and cross-strategy decision support.